Retail Flooring Is All We Do!
IFDA Dealers Are #1 In Their Markets!
Frustrated With Your Advertising
You’re not alone! When you don’t know what part of your advertising is working or where your customers are coming from, you know you’re wasting money somewhere!
Tired of not knowing how your customers are finding you?
Losing valuable sales opportunities on a recurring basis?
Confused and overwhelmed by all the different advertising choices?
Frustrated by low call volume and foot traffic?
Wasting money advertising to consumers who won’t be replacing their flooring for another 10 years?
Facing fierce new competition in your market?
We Understand Your Frustration
For 25 years IFDA has been helping flooring dealers end their frustrations with advertising.
IFDA took over our advertising 3 years ago and grew our sales allowing us to maximize the selling price of our store and retire. Diane F., Single Store Owner
We consider Louisa and her team at IFDA our secret weapon. They have kept our stores #1 in their markets for over 20 years.
Jim S., Five Store Owner
We’ve been working with IFDA for more than 15 years. They’re the go to experts when it comes to flooring advertising.
Mike K., GM Nine Store Chain
3 Steps to Fix Your Advertising
Step 1
Market Research
We research your market to define your market boundaries and establish performance benchmarks. We run a 90-day test campaign, then review the metrics together. If the results meet the established goals, it’s your decision to continue on a month-to-month basis with no long-term contracts.
Shoppers – Consumers visiting flooring stores
Step 3
Launch Your Campaign
We load your audiences into our AI-optimized programmatic ad server and serve animated rich media display and video ads with messaging crafted specifically for each audience across Mobile Phones, Tablets, Desktops, & Connected Home Televisions.
Don’t Let Skepticism Hold You Back
Everything to Gain – Nothing to Lose
Eliminate Wasted Advertising Spending
Boost Call Volume and Foot Traffic
Go From Hidden Gem to Market Leader
End the confusion and frustration by leveraging IFDA’s cutting-edge AI technology to:
- Identify households most likely to buy flooring in the next 3 to 6 months and target them with display & video ads designed to keep your store “top of mind”.
- Identify when they begin researching flooring online and switch from brand awareness ads to promotional discount ads to indicate competitive pricing.
- Identify when they begin visiting flooring stores and flood them with time-sensitive promotional discount ads.
- Once the ads get them on the phone and in your store, selling them is the only part of the process we can’t control – that’s on you!